Services

Video Production Services That Bring Your Story Into Focus

At TRU Focus Media, we create cinematic videos designed to connect with your audience and drive results, from full-scale brand films to social content. We handle creative direction, production, and post so you can focus on your message.

Custom Videos, Designed for You

We design videos that fit your story, audience, and goals. No templates, every project is unique.

Because every video is different, pricing is tailored to your needs. We’ll work with you to find the right approach and budget to bring your vision to life.

Get a Custom Quote

Our Services Include:

Pre-Production

  • Concept Development & Ideation – We can help brainstorm video concepts, storylines and creative angles to align with your brand goals.
  • Scriptwriting & Storyboarding – We can assist you in writing scripts, shot lists and generating a storyboard to plan out each scene.
  • Creative Consulting – We can offer guidance on tone, style and messaging.

Production

  • Directing & Cinematography – We manage camera work, lighting, sound and scene composition.
  • Equipment – We come prepared with professional cameras, lenses, lighting, gimbals, audio and support equipment.

Post-Production

  • Video Editing – We backup footage, make cuts and assemble video clips into the final deliverable.
  • Color Grading & Correction – We can adjust colors of the footage for a polished, cinematic look.
  • Motion Graphics & Animation – We can add text overlays, logos, lower thirds or animated sequences to your video.
  • Sound Design & Audio Mixing – We can enhance your videos audio quality by adding royalty-free music tracks, sound effects, foley and mixing.

Types of Videos We Create

Corporate & Brand Videos

Story-driven corporate films, company profiles, and employer brand videos that communicate values with cinematic quality.

Promotional & Marketing Videos

High-energy promos for web and paid ads, optimized for engagement and conversions.

Drone Video Production

Dynamic aerial cinematography for real estate, events, or brand storytelling with dramatic visuals.

Testimonial Videos

Authentic, interview-driven testimonials that build trust through real stories.

Real Estate & Property Films

Cinematic walkthroughs and aerial coverage ideal for listings and hospitality.

Event Coverage & Recaps

Conference highlights, live events, and recap films capturing key moments and emotion.

Documentary & Storytelling Films

Short documentaries and branded storytelling pieces centered on people and experiences.

Social Media & Short-Form Content

Vertical and square-format videos optimized for TikTok, Instagram, and Facebook.

Training & Educational Videos

Clear, engaging training content for onboarding, internal use, and e-learning.

How We Work

1. Discovery
Understanding your goals, audience, and creative direction.
2. Pre-Production
Storyboarding, scripting, location planning, and scheduling to ensure a smooth shoot.
3. Production
Filming with cinematic cameras, professional audio, and lighting.
4. Post-Production
Editing, sound design, and color grading to bring your story to life.
5. Delivery & Support
Final video files delivered in preferred formats, ready for web or broadcast.

Frequently Asked Questions

Getting started is simple! Reach out through our Contact or Get A Quote page. We’ll discuss your vision, goals, and budget, and guide you through the process from initial concept to final delivery.

Pricing depends on the project scope. We provide custom quotes tailored to your budget while ensuring professional-grade production. Contact us for a detailed estimate.

Yes! We offer full pre-production services, including scriptwriting, storyboarding, and creative planning. We can refine your concept or develop one from scratch.

Absolutely! We travel throughout East Tennessee and beyond to capture the perfect footage. Travel fees may apply for locations outside our standard service area.

We use professional-grade equipment, including Sony cameras, Aputure Brand Lighting, and Sennheiser microphones, to ensure cinematic quality. Our gear is chosen to suit the project’s creative and technical needs.

Project timelines vary depending on complexity, but we provide estimated schedules during the quoting process. We aim to deliver high-quality work efficiently without sacrificing creativity.